STORYHabits by Connie Kwan — book cover

Coming Nov 2026

“Most people don't fail because they lack tactics. They fail because the habit doesn't feel like them.” — STORY Habits

Rewrite Your Story.
Rewrite Your Habits.

Change the story behind the behavior — so your habit sticks without willpower. From Connie Kwan, product leader and storytelling coach.

About
Connie Kwan, author of STORY Habits

Builder and Storyteller

CEO, Product Maestro · Author of STORY Habits (Nov 2026)

Connie Kwan is a storytelling coach, speaker, and fractional CPO with 20+ years at Microsoft, Atlassian, and Silicon Valley startups. She learned habit change in the trenches — as CPO at a smoking-cessation company helping people break one of the hardest habits on earth.

What she discovered: the people who changed weren't the toughest. They changed their story.

Work with Me

Two ways to work together

Builder

You prototyped it with AI. I help you ship the product — fully functional MVPs in 2–6 weeks via Product Maestro.

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Storyteller

Speaking

Keynotes on storytelling, identity-based habit change, and building products in the AI era. Conferences, leadership offsites, and company events.

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Coaching — 1:1 STORYHabits

Identity-based habit change through storytelling — tailored to how you work and lead.

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Coaching — 1:1 Business Storytelling

Sharpen how you tell your product story — for pitches, stakeholders, and teams.

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Communities I Co-founded

AmplifyHer

A community of female thought leaders supporting each other's growth, visibility, and impact.

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DimSum Club

Connection and conversation over shared meals and ideas.

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