Coming Nov 2026
“Most people don't fail because they lack tactics. They fail because the habit doesn't feel like them.” — STORY Habits
Change the story behind the behavior — so your habit sticks without willpower. From Connie Kwan, product leader and storytelling coach.
CEO, Product Maestro · Author of STORY Habits (Nov 2026)
Connie Kwan is a storytelling coach, speaker, and fractional CPO with 20+ years at Microsoft, Atlassian, and Silicon Valley startups. She learned habit change in the trenches — as CPO at a smoking-cessation company helping people break one of the hardest habits on earth.
What she discovered: the people who changed weren't the toughest. They changed their story.
Builder
You prototyped it with AI. I help you ship the product — fully functional MVPs in 2–6 weeks via Product Maestro.
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Keynotes on storytelling, identity-based habit change, and building products in the AI era. Conferences, leadership offsites, and company events.
View speaker bioIdentity-based habit change through storytelling — tailored to how you work and lead.
Book a sessionSharpen how you tell your product story — for pitches, stakeholders, and teams.
Book a sessionA self-paced, 6-week online course for PMs and EMs who want more influence — so ideas get funded and your voice lands with execs.
View courseA community of female thought leaders supporting each other's growth, visibility, and impact.
Connection and conversation over shared meals and ideas.